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Contact Us Online Learning
Contact Us Online Learning


We create relevant and engaging storytellers that inspire their audience for every type of client interaction from demos to executive meetings.  Our storytelling workshop is purpose-built for the tech industry because we understand the crucial subtleties needed to connect your story’s message to the business objective of tech clients and prospects.


Many Sales Meetings Are Easily Forgotten

Imagine a sales presentation. There are slides with statistics. And logos. And charts. Then the audience goes to another presentation. There are new slides with statistics. And logos. And charts.

The audience can’t tell the vendors apart. They forget both presentations. The deals go nowhere.


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Storytelling2Win Business Storytelling Training Charts and Graphs

Appeal to Emotion With Stories

We make decisions emotionally, then justify them rationally. Storytelling appeals to emotions, but salespeople can be reluctant to tell stories. They often believe that the audience doesn’t want to hear them. But we believe that’s a myth.


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Get Storytelling2Win Certified

Get to the Big Idea

Distill the audience’s challenge into a Big Idea to maximize resonance and influence.

Support your story

Effectively use body language, tone of voice and visuals to confidently deliver your story.

Inspire action

Connect to your audience’s underlying emotions to advance your deal or project.


Storytelling2Win Badge 2024


Storytelling2Win Workshop Topics

Path to the Big Idea Path to the Big Idea

Determine the key point you’re trying to make before you write your story

Story Bridge Framework Story Bridge Framework

Creating a story is the first step – our StoryBridge framework gives you a repeatable structure to tell the right pieces of the right story at the right time.

Maximizing Presence Maximize Presence

A story is only as good as the storyteller. We give you the skills to maximize your presence as you confidently tell stories in any context.

Maximizing Presence (1) Storytelling Competition

A friendly competition to determine who can tell the best story.


What You'll Learn During Storytelling2Win


Get to the Point

Remove extraneous details from stories and make your point in 90 seconds or less.

Build a Story Library

Go into every customer interaction with collection of effective stories, and use the right story at the right time to persuade diverse audiences.

Consistently Tell Stories

Learn how to tell a story the audience wants to hear using an effective and repeatable structure, so you can tell stories to make an impact in every meeting.

2Win Skills Training Programs

We have programs for everyone who works in customer engagement. No matter your role, We’ve got you covered.


Demo2Win Badge 2024 (1)

Communicate Your Value


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Discovery2Win Badge 2024

Uncover Client Motivations


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Storytelling2Win Badge 2024 (1)

Inspire Client Action


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Winning With Executives Badge 2024
Winning With Executives

Secure Executive Support

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Request a Detailed Overview and Agenda

Want to know what happens day-by-day during a Demo2Win workshop? Or do you want us to send that information to your manager? We’ve got you covered – just click the button below.

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What Participants Have Said About Storytelling2Win!

It was a fun and engaging experience. Learned a lot from the other teammates, the instructor made the session so interactive and engaging.
Anjali Jaiswal
Solutions Consultant - ServiceNow
2Win training is always amazing, this was no exception.
Brett Kearney
General Manager, Pre-Sales - Icertis
If I could kick my day off with [my facilitator] coaching the team like this, I wouldn’t miss it.
Samantha Peloquin
Solutions Engineer - ClickUp
Excellent course, very engaging and adapted well to our short time-frame.
Brad Towers
VP of Solutions Architects - BlueCat

Storytelling2Win Training



Grow Your Influence with 2Win!

Contact 2Win! Global

Ready to make your team more effective, impactful and persuasive? Let’s talk.


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