Does Your Team Have "Discovery" Fatigue?
We all know the importance of Discovery, there is an entire chapter in “Demonstrating to Win!” dedicated to the subject. In BobRiefstahl’sand Dan...
![The Disturbing B2B Truth and Why You Should Care [VIDEO]](https://www.2winglobal.com/hubfs/Imported_Blog_Media/Rule%20of%2024%20Interview.jpg)
The fight to deliver the best buying experience is the new battlefront in B2B sales and client success. Rule of 24 is about meeting the new reality of client expectations.
What's disturbing is that your customers are tired of how organizations sell to them, they want a different buyer experience. Dan and Bob will address this and other major shifts that companies need to make to adapt to today's client expectations.
1 min read
Why is Shopping for Chairs Like Shopping for Training?
Recently I was shopping for a contemporary, accent chair online and it was overwhelming. There were hundreds of styles and choices. I thought I had...
The (Non) Consultative Sale - A BBQ Conundrum
So here’s the thing, I don’t consider myself an accomplished “writer”, my job involves helping sales people to be more consultative and better...