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3 min read
What if Sterling Archer and Lana Kane from “Archer” Spoke at your 2024 Sales Kickoff?
What if Archer and Lana from “Archer” spoke at your 2024 sales kickoff is our take on a potential SKO session featuring Archer and Lana.
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6 min read
What if the Gang from “It’s Always Sunny in Philadelphia” Spoke at your 2024 Sales Kickoff?
What if the Gang from It’s Always Sunny in Philadelphia spoke at your 2024 SKO is our take on a potential SKO session featuring the proprietors of...
14 min read
Best Practices for your 2024 SKO
Best practices for your 2024 SKO is a conversation between 2Win’s Chad Wilson, Ron Kendig, and Dan Conway about how to best plan for your 2024 SKO....
5 min read
A 2024 Sales Kickoff Ferris Bueller Would LOVE
t’s that time of year again – time to plan your 2024 sales kickoff (SKO). Sales kickoffs are tricky to plan, because everyone in the organization...
9 min read
What if the Bluth Family from Arrested Development spoke at your 2024 Sales Kickoff?
What if the Bluth Family from Arrested Development spoke at your 2024 SKO is our take on a potential SKO session featuring the dysfunctional Bluth...
2 min read
What if your favorite TV characters spoke at your 2024 Sales Kickoff (SKO)
What if your favorite TV characters spoke at your 2024 Sales Kickoff 2024 SKO is our take on SKOs with celebrity or other “star” speakers. Want to...
6 min read
The Streisand Effect and Broken Demos
The Streisand Effect is why you should stop telling the audience that your demo is broken, because all you’re doing is drawing more attention to the...
5 min read
Transforming a Good Demo into a Great Demo
Transforming a good demo into a great demo is key to driving your deals forward. Here are 9 tips to transform your demos.
8 min read
Embracing Demo Discovery “On-The-Fly”
Discovery “On-The-Fly” is when, for a variety of reasons, you have to run discovery in the same meeting as a demo. In this article, you’ll learn how...
2 min read
Emotional Resonance in a B2B Environment: How Do We Achieve Resonance With Stakeholders?
Emotional resonance is key to motivate buyers and help them get “across the bridge.” Here’s how to create emotional resonance in a B2B environment.