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Headshots of Chad Wilson and Steffen Brettschneider

2 min read

Demofest 2024: Steffen Brettschneider Demo Automation Crimes

Who is Steffen Brettschneider

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Headshots of Chad Wilson and Julie Hansen

2 min read

Demofest 2024: Julie Hansen's Insights on Mastering Video

Who is Julie Hansen A Sales Triple Threat At this year's Demofest event, Julie Hansen, author of "Look Me In The Eye: Using Video to Build...

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3 min read

2024 Trend Report for Presales and Enablement with James Kaikis

At DemoFestx West Coast, 2Win's VP of Operations, Chad Wilson, sat down with James Kaikis, a thought leader in solutions engineering training, to...

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Creating Structure in Your Demos: The Tell-Show-Tell Method

4 min read

Creating Structure in Your Demos: The Tell-Show-Tell Method

Are you finding it challenging to create compelling, organized presentations that resonate with your audience? Tell-Show-Tell is a proven technique...

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5 min read

Choosing The Right Story for the Right Moment

Choosing the Right Story for the Right Moment Choosing the right story to share at the right moment is important to significantly impact your...

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6 min read

Business Storytelling Foundations: Step-by-Step Guide

At 2Win, we often say, "The only thing worse than never telling a story... is telling a bad one." Stories in a business environment should always be...

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3 min read

Discovery On-The-Fly with the CDIM™ Discovery Framework

Ideally, we should know what our client wants to see before the meeting starts. But it doesn't always work out that way. More demos are becoming...

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Woman giving man a handshake at 2Win's presales training for building their personal brand

3 min read

The Importance of Personal Branding in Presales & Sales Presentations

With all things being equal, it's not just what you present but how you connect with your audience that turns pitches into partnerships. In a world...

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Woman with headphones on virtual training with 2Win! Global

3 min read

What is Presales & How it Powers Business Growth

In a fast-paced world of technology SaaS, manufacturing or professional services, success hinges not only on the quality of your product but also on...

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Presales solution engineer crafting a video using demo automation provided by Consensus and 2Win! Global

3 min read

Crafting Winning Automated Demo Videos: Live vs Demo Video Differences

In the dynamic landscape of sales and customer success, the role of demo presentations has evolved significantly. Today, businesses are realizing the...

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