Skip to the main content.
Contact Us Online Learning
Contact Us Online Learning

2Win!

Your Guide to Handling Objections

4 min read

Your Guide for Handling Objections

Sales, presales, and client success professionals are routinely confronted with objections, tough questions, and customer concerns. These situations usually do not predominate client engagement, but their appearance may heighten emotion, and how you...

Read More

4 min read

Applying Discovery

There are three steps to Applying Discovery: What did we learn in CDIM? The processing part is internalizing what we've heard to determine a...

Read More
Headshots of Chad Wilson and Julie Hansen

2 min read

Demofest 2024: Julie Hansen's Insights on Mastering Video

Who is Julie Hansen A Sales Triple Threat At this year's Demofest event, Julie Hansen, author of "Look Me In The Eye: Using Video to Build...

Read More

3 min read

2024 Trend Report for Presales and Enablement with James Kaikis

At DemoFestx West Coast, 2Win's VP of Operations, Chad Wilson, sat down with James Kaikis, a thought leader in solutions engineering training, to...

Read More
Creating Structure in Your Demos: The Tell-Show-Tell Method

4 min read

Creating Structure in Your Demos: The Tell-Show-Tell Method

Are you finding it challenging to create compelling, organized presentations that resonate with your audience? Tell-Show-Tell is a proven technique...

Read More

5 min read

Choosing The Right Story for the Right Moment

Choosing the Right Story for the Right Moment Choosing the right story to share at the right moment is important to significantly impact your...

Read More

6 min read

Business Storytelling Foundations: Step-by-Step Guide

At 2Win, we often say, "The only thing worse than never telling a story... is telling a bad one." Stories in a business environment should always be...

Read More

3 min read

Discovery On-The-Fly with the CDIM™ Discovery Framework

Ideally, we should know what our client wants to see before the meeting starts. But it doesn't always work out that way. More demos are becoming...

Read More
Woman giving man a handshake at 2Win's presales training for building their personal brand

3 min read

The Importance of Personal Branding in Presales & Sales Presentations

With all things being equal, it's not just what you present but how you connect with your audience that turns pitches into partnerships. In a world...

Read More