4 min read
It is hard to argue the value and impact of storytelling in business. Great stories capture people's attention, imaginations, and emotions. Compelling stories inspire everyday buyers around the world. If you're like most people we talk to, you'll...
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5 min read
What do the modern Olympic games and winning sales demos have in common? 2% That is the statistical difference between the average Gold Medal and...
2 min read
Personalized demos help prospects and clients visualize themselves using your software solution. Wouldn’t you agree? The challenge is the volume of...
4 min read
Perhaps you can relate to a situation from your past. You are eight years old and attending a large family holiday dinner. It is time to eat, and as...
5 min read
In-person demos have disappeared since the start of the COVID-19 pandemic. Pre-sales and Sales professionals are headlong in building bridges to...
5 min read
When your executives take the virtual stage at your upcoming Sales Kickoff (SKO), a story needs to be told. Here’s the scenario. 2020 has been an...
4 min read
Virtual Sales Kick Off (SKO) season is about to begin and, if you’re like many powerful sales organizations, you’re looking for big results...
3 min read
The way some companies approach a presentation or demonstration sounds a bit like a bad date, the line goes, "Enough about me, let's talk about you…...
5 min read
[Bob] It happens all the time. We show a group of stakeholders how easy and helpful our software can be, but their feedback is “it seems too...
