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7 min read

The rise and fall of SnackWell’s and the 90s’ low fat craze: When business storytelling falls apart in the face of reality

Business storytelling needs to follow a set of rules in order to land with audiences. Sometimes storytellers are given the advice to “never let the truth get in the way of a good story.” That advice might be OK for fiction, movies that are “based on...

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Education Benefit

3 min read

How to Use Your Education Benefit for 2Win’s Training Programs

How to use your education benefit for 2Win’s training programs is a step-by-step guide to requesting reimbursement for training.

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7 min read

What if Leslie Knope, Ron Swanson, and the rest of the Pawnee Parks and Recreation Department from “Parks and Recreation” Spoke at your 2024 Sales Kickoff?

What if Leslie Knope, Ron Swanson, and the rest of the Pawnee Parks and Recreation Department from “Parks and Recreation” spoke at your 2024 Sales...

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3 min read

What if Sterling Archer and Lana Kane from “Archer” Spoke at your 2024 Sales Kickoff?

What if Archer and Lana from “Archer” spoke at your 2024 sales kickoff is our take on a potential SKO session featuring Archer and Lana. Click here...

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6 min read

What if the Gang from “It’s Always Sunny in Philadelphia” Spoke at your 2024 Sales Kickoff?

What if the Gang from It’s Always Sunny in Philadelphia spoke at your 2024 SKO is our take on a potential SKO session featuring the proprietors of...

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14 min read

Best Practices for your 2024 SKO

Best practices for your 2024 SKO is a conversation between 2Win’s Chad Wilson, Ron Kendig, and Dan Conway about how to best plan for your 2024 SKO....

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5 min read

A 2024 Sales Kickoff Ferris Bueller Would LOVE

t’s that time of year again – time to plan your 2024 sales kickoff (SKO). Sales kickoffs are tricky to plan, because everyone in the organization...

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9 min read

What if the Bluth Family from Arrested Development spoke at your 2024 Sales Kickoff?

What if the Bluth Family from Arrested Development spoke at your 2024 SKO is our take on a potential SKO session featuring the dysfunctional Bluth...

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2 min read

What if your favorite TV characters spoke at your 2024 Sales Kickoff (SKO)

What if your favorite TV characters spoke at your 2024 Sales Kickoff 2024 SKO is our take on SKOs with celebrity or other “star” speakers. Want to...

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6 min read

The Streisand Effect and Broken Demos

The Streisand Effect is why you should stop telling the audience that your demo is broken, because all you’re doing is drawing more attention to the...

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